Use Primary and Secondary Keywords:
Pick one primary keyword that tells your brand identity, product, and service and one keyword for the main topic.
Write Quality Content:
Write content that your visitors want to know about with a unique perspective to building your relationship with them.
Optimize Page Title and Meta Description:
Include your primary keyword in the title, between 30 and 60 characters, and meta description, under 160 characters.
Use Short URLs:
Include your primary keyword in the URL and make it readable, concise, and descriptive.
Use Internal and External Links:
Use a maximum of two internal links that direct users to other pages on your website and one external link to a reputable website.
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